How Wizkid Elevated Nigeria and Propelled the Ascent of Afrobeats With Made In Lagos Album.

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MADE IN LAGOS Deluxe

In years past, it perhaps would have been unlikely for a Nigerian act to be the gravitational center for cross-genre luminaries — from reggae, from R&B, from grime. But these are the 2020s, and Afrobeats is colossal right now. And Wizkid is at the vanguard of this deluge of creative expression.

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Outside of the music itself, the best part of the Afrobeats explosion is that it virtually never waters down its roots — it exists to elevate the continent that birthed it, and its community of forward-thinking music makers. That’s what Wizkid highlighted while promoting his radiant fourth album, 2020’s Made in Lagos.

Wizkid

“I’m unapologetically Nigerian, I’m unapologetically Lagosian,” he told Vogue. “And when I say I’m here for my people, I mean it.”

Wizkid encapsulated the essence of Made in Lagos, which shook the pop music firmament with tracks like “Smile” and “No Stress.” His “Essence” received the royal treatment via a remix with Justin Bieber, and basically took over 2021 summer playlists. But the whole album overflows with pop riches. Featuring the most sumptuous elements of Afrobeats, R&B and Caribbean influences braided into one, Made in Lagos further established Wizkid as a global pop dynamo and helped hasten the rise of Afrobeats worldwide.

WIZKID

The album’s ripple effect was keenly felt: At the 2022 GRAMMY Awards, which air Sunday, April 3, Wizkid is nominated in two categories: the newly debuted Best Global Music Performance (“Essence”) and Best Global Music Album (Made in Lagos: Deluxe Edition). Several of his fellow nominees in those categories — Angélique Kidjo, Femi Kuti, Burna Boy — are African, which isn’t lost on Wizkid.

Credit: Grammy Awards.

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Idris Omotoso

The Guy That Does it ALL.

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