P. Diddy Is Reportedly Set To Sign Little Boy In The H&M Viral Ad To His Brand

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Billionaire businessman and rapper, P Diddy has been rumoured to hatch plans; if not already on the pipe line to sign the young black boy whose campaign picture for H&M went viral after the child was seen wearing a jumper with the slogan ‘Coolest monkey in the jungle’.

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Diddy wasted no time to respond to the advert which he described as racist, he is reported to have offered the little boy a $1 million modelling contract for his Sean John brand.

The Weeknd also, has reportedly confirmed he was never working with H&M again; the swedish brand whom he debuted his line with in 2017 after the clothing store was forced to apologise for their racist advert.
In a tweet the singer wrote;

‘Woke up this morning shocked and embarrassed by this photo’,’I’m deeply offended and will not be working with @hm anymore’.

Diddy also posted a picture of the boy with the caption reading ‘Coolest King in the world’.

A post shared by Diddy (@diddy) on

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